Julie arnold ACCOUNT MANAGER   Remember the story of the tortoise and the hare?  Julie is the tortoise, epitomizing the phrase, “persistence, persistence, persistence.”  She is a dog on a bone when pitching a story.  She works tirelessly for clients to help them achieve their goals on deadline.  She’s always looking for ways to build her skill set, which is why she quickly became our social media guru.  It’s a drive that is beyond admirable, and one that helped her fulfill a personal dream of owning and operating a coffee shop on the side!  Years of marketing/PR experience – 16   Some Griffin highlights: Developed and implemented the Coalition for Space Exploration’s social media portfolio including viral video campaigns and e-mail campaigns all working within the framework of numerous social media sites such as Facebook, Twitter, YouTube, MySpace, Eons and many more.   Developed and implemented a live Web cast in conjunction with Yuri’s Night 2007, a worldwide event that honored Yuri Gagarin, the first human to go into space.  On 4/12/07, more than 126 “Yuri” parties took place in 35 countries over 6 continents and were broadcasted over a popular social media networking Web site, as well as to the International Space Station. The Web cast attracted outstanding media coverage before, during and after the event. Developed and implemented a statewide marketing campaign for the Space Plate, which generates funds for statewide, space and technology education programs.  Campaign hosted in 44 Florida counties and in 182 license plate tag offices. Implemented a re-branding campaign for Florida’s Technological Research and Development Authority, a technology education and economic development agency.  Comprehensive campaign ranged from messaging to Web site development to media pitching to collateral development.  Other career experience: Community Relations Director for McCluskey GMAC Realty, Inc. in Melbourne, FL Senior Account Representative for J. Walter Thompson in San Diego and Quantico, Va.Marketing Specialist for the 12th Marine Corps District in San Diego Sponsorship Coordinator for Morale, Welfare and Recreation in San Diego and Hawaii Some favorite “client wins”: Increased sponsorship revenue by 50% while working at Morale, Welfare and Recreation in Hawaii.Organized regional participation of the United States Marine Corps in X Games V in San Francisco. Partnered with the Brevard County Sheriff’s Office in Florida to provide child ID cards to children.